AWS Elemental Inference - Convert live streaming video from vertical to horizontal in seconds

Are you streaming live video horizontally like a dinosaur while your new Gen Z audience is consuming content vertically through the smart phone?

If so you may want to check out AWS Elemental Inference.

They boast not only smart clipping, which pretty much every video editing software does(not well), but also converting traditional horizontally formatted video to the vertical format you see in the short form content that exploded over the last decade.

Now that is interesting as the vertical format normally reserved for clips around 60 seconds is being utilized for live streams of sporting events lasting hours.

I guess people can’t be bothered to hold their phone sideways while watching live events.

I am curious what sports they trained the model that converts it from horizontal to vertical. Would it work with cricket? That is another ball sport so perhaps that would work?

What about Gymnastics or BJJ? I have no idea but I might test it some time.

AWS seems to be expanding outside of just selling compute into building out their own B2B services aimed at the non-super geeks like myself.

Another example of this is the Quick Suite Interface, which while I see value in this as a stock holder I am not sure I like them watering down a model that already works so well.

But at the same time if you can save developers on your platform time and effort by having a ready to go interface for non technical users it makes sense.

This is not a technology I think will change the world but having worked on a handful of video streaming products I could see there being value in this.

I’m always the one bringing you new AWS services. Today my question for you is what new or obscure AWS services should be on my radar?